Nerdy or Cool

Today was #wwdc.  If you don’t know what that is, just Google it or do a Twitter search for it.  Or just click here to see the twitter ticker tape of #wwdc.

I’ve watched/followed a few conferences on Twitter.  It is possible to attend these conferences without actually paying any of the money to go to them.  Here’s a post on it.

I was talking to a friend about it today.  Is it totally nerdy or is it cool?  Some cool things were announced at the WWDC.  Actually, the conference will be on for the next few days.  But back to the main idea, was it nerdy or cool?

I guess it’s all a matter of perspective, but in this case, if you are nerdy, you would have thought it was cool.

The Psychology of the Coolest

I wrote a post on the Psychology of Cool.  And I used a graphic to demonstrate who was cool.  Then I came across The Law of Diffusion of Innovation – check out the wikipedia entry.  The entry uses a similar graphic, but according to the Law of Diffusion of Innovation, the innovators are the most cool of all.

Blend Science and Art

It’s so sad to me that we have to Blend Science and Art.  It’s not sad that we have to blend it, but that it was “de-blended” in the first place.  I mean, you can’t really blame anyone for it – although we could point to a few things.  At one point, the science became more important than the art.  Just take a look at the hierarchy that we’ve created in formal education.  As if Science is better – and Art is too artsy – as if it’s a bad thing.

So claim your identity as a scientist or artist.  They’re both cool, but that’s the key I guess – be both.

Psychology of Cool

Psychology

n., pl., -gies.

  1. The science that deals with mental processes and behavior.
  2. The emotional and behavioral characteristics of an individual, group, or activity: the psychology of war.
  3. Subtle tactical action or argument used to manipulate or influence another: He used poor psychology on his employer when trying to make the point.
  4. Philosophy. The branch of metaphysics that studies the soul, the mind, and the relationship of life and mind to the functions of the body.

Cool

  1. Slang.
    1. Excellent; first-rate: has a cool sports car; had a cool time at the party.
    2. Acceptable; satisfactory: It’s cool if you don’t want to talk about it.

I can’t tell you what ‘cool’ is.  Cool is going to be different for each group and subculture.  What makes something cool though is that it’s something that the “mainstream” is doing yet.

Did you know that there are coolhunters?  They take what’s cool and exploit it so that corporate America can make money off of it.

The Early Adopters though are those that are cool.  They get the gadget before everyone.  They are a part of the latest social network.  They are cool – then when you can buy it at the Gap – it’s no longer cool.  The psychology of cool is that no one can tell you what is, but it can be exploited.

 

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The Price of an iPhone

If you buy the cheapest iPhone right now – it is only 49 bucks for a refurbished 8 gig iPhone.  The cheapest individual plan is 40 bucks a month.  The data plan is 30 bucks a month – making the montly bill 70 bucks – that’s without text messaging.  That’s the cheapest bare bones plan for the iphone.  It’s a 2 year minimum contract bringing your total to 1680.00 just for the service.  If you add the cheapest text messaging at 5 bucks-it’s 120.00 for the 2 years.  If you don’t buy any ringtones or go ever your minutes – your total for the 2 years for the cheapest, refurbished iphone is 1849.00 – for a phone.

The price of an iPhone is – 1849.00.