I think it’s one of my false fixed ideas – that there is a book out there for what it is that you want to do. When I first became a professor, I wanted to find a book to teach me how to do that. I bought a few books, but that just lay out how someone went about doing what it is that he did. There are many times that I will consult a book to see what I can learn – to learn how to do what I want to do. In every case, it’s just someone’s attempt to share what they did when it was their turn to do it. But no one can give you a book to tell you want you want to do.
I guess if you work for company where you are called to be a manager – where you are just suppose to follow a process and not veer off from the standard operating procedure – then there is a book that lays out exactly what you need to do. No thinking involved – there is no innovation or no vision for doing things bigger and better – you just follow the book to a “t.”
If you want to do something totally different – something that no one else has ever done before – There Isn’t a Book for What You Want to Do. You just have to go out there and do it. You learn how to do it. You figure it out. You write your own book about what it is that you want to do.
So stop looking for that book. Figure out if you’re suppose to manage a process or blaze a new trail. If it’s the latter – There Isn’t a Book for What You Want to Do.