I don’t know about you, but my email inbox was inundated with seductive e mails. Not the normal seductive emails – Gmail does a great job of preventing many of those. You should try it if you aren’t using Gmail.
The e mails had to do with mainly percentages – 28% off of something. Marketing is seductive. It appeals to your sense of want. It works fairly well.
I choose to call it seduction because it is temptation – enticement – excitement – desire – it is enticing someone astray – toward a different behavior.
Black Friday is not about sales. It is all about seduction.